4th and 5th graders part of Youth Entrepreneur Program

Some of the region’s youngest entrepreneurs will be showcasing their ideas and products at a community pop-up market on February 24. The event is the culmination of the inaugural Youth Entrepreneur Program (Y.E.P) which started last September.

The market will take place from 9:00 a.m. to 11:00 a.m. at the Boys and Girls Club of Brookings, is free to attend, and residents of Brookings are encouraged to come out and support the kids. Products for sale will include arts and crafts, baked goods, and one-of-a-kind creations.

“We have eight 4th and 5th graders who are participating in Y.E.P.,” said Jennifer Quail, Director of Entrepreneur Support for Brookings Economic Development Corporation (BEDC) and coordinator of the program. “They have been working hard on their ideas and are really looking forward to the opportunity to launch the businesses they have created at the market.”

The purpose of the Youth Entrepreneur Program (Y.E.P) is to offer an age appropriate introduction to entrepreneurship, encourage creative thinking, problem solving and being resourceful; and to provide a platform for exploring entrepreneurship. Participants have learned about the various steps to starting a business, including idea development, market research, financials, developing a pitch, and marketing. Brookings area entrepreneurs also shared their experiences with the kids throughout the six-month program.

“The goal of Y.E.P is to inspire our youth to start thinking about entrepreneurship and business ownership as a viable career option,” said Quail. “The Brookings community has been very nurturing of our next generation of creative residents, and we hope to see that same level of encouragement at the market on February 24.”

Y.E.P. is just one of BEDC’s many events and programs designed to promote entrepreneurship at all ages, according to Quail.

For more information, visit startupbrookings.com or contact BEDC at (605) 697-8103.

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